Sell You
Before
You Sell
Boost Your Brand, Close More Sales, and Win Your Game
By Alex Rodriguez
Nobody wants to be sold to…
But when we first sell people on a reason why they should pay attention to us, then doing business becomes automagically easy!
In Sell You Before You Sell, you’ll learn about the most important type of sale you need to close, before even talking about your services.
A Personal Branding Guide
for Consultative Professionals
Be Yourself, Close More Sales
9 out of every 10 people hire professionals who show the value they bring, and who they can trust deeply. But how can you build real trust in the quickest, most effective manner so that you can close more sales?
Quite simply, by earning people’s attention, and then creating the proper expectation about you.
This is how the most successful professionals in the world sell their services today. And yet, so many people still insist that selling is difficult.
In this book, you’ll discover everything about the Transaction of Attention, the most important type of sale, and how you can use this discovery to raise your visibility and close more sales.
